On-Page Optimization

1. Head Section Order
2. Title Tag
3. Description Tag
4. Keywords Tag
5. Heading Tags
6. Overall Word Count
7. Alt Attributes with Keywords
8. Dashes vs Underscores in URLs
9. Fully Qualified Links
10. Make JavaScript/CSS External

Sitewide Optimization

11. Site Map
12. Text Navigation
13. Make Robots.txt File
14. Keyword Strategy
15. Web Analytics
16. Linking Strategy
17. Server Configuration
18. Privacy Statement
19. Static Pages
20. Static Index Pages
21. Use Text Over Images
22. Ensure No SPAM Tactics
23. Check for Duplicate Content

Webmaster Tools

24. Set Up A Webmaster Tools Account for Google & Bing
25. Check Crawl Errors Reported
26. Review Mobile Usability Issues
27. Check for Manual Penalties Reported
28. Analize Your Site Traffic Against Know Google Algorithm Updates
29. Improve Site Speed & Performance

Complete Package: $500